Fiber Optic History essays

Fiber Optic History essays Our current age of technology is the result of many brilliant inventions and discovers, but it is our ability to transmit information and the media we use to do it, it that is perhaps most responsible for its evolution. Progressing from the copper wire of a century ago to todays fiber optic cable, our increasing ability to transmit more quickly and over longer distances has expanded the boundaries of our technological development in all areas. Toadys low-loss glass fiber optic cables offer almost unlimited bandwidth and unique advantages over all previous developed transmission media. The basic point-to-point fiber optic transmission system consists of three basic elements: the fiber optic cable and the optical receiver and the fiber optic cable. Optical communications date back two centuries to the opical telegraph that French engineer Claude Chappe invented the 1790s. His system was a series of semaphores mounted on towers, where humans operators relay messages from one tower to the other. It beat hand carried messages hands down, but by the mid-19th century was replaced by the electric telegraph, leaving a scattering of Telegraph Hills as it almost visible legacy. In the intervening years a new technology slowly took root that would untimely solve the problem of optical transmission, although it was a long time before it was adapted for communications. It depended on the phenomenon of total internal reflections, which can confine light in material surrounding by other materials with lower refractive index, such as glass in the air. In the mid 1840s, Swiss physicist Daniel Collodon and French physicist Jacques Babinet showed that light could be guided along jet of water for fountain display. British physicist John Tyndall popularized light guiding in a demonstration he first used in 1854, guiding light in a jet of water flowing from a tank. By the turn of the century, inventors realized that bent...

Abraham Maslow Quotes About Psychology

Abraham Maslow Quotes About Psychology Abraham Maslow was a psychologist and the founder of the school of thought known as humanistic psychology. Perhaps best remembered for his famous needs hierarchy, he believed in the basic goodness of people and was interested in topics such as peak experiences, positivity, and human potential. In addition to his work as a teacher and researcher, Maslow also published several popular works including Toward a Psychology of Being and Motivation and Personality. The following are just a few selected quotations from his published works: On Human Nature When people appear to be something other than good and decent, it is only because they are reacting to stress, pain, or the deprivation of basic human needs such as security, love, and self-esteem.(Toward a Psychology of Being, 1968)Getting used to our blessings is one of the most important nonevil generators of human evil, tragedy, and suffering.(Motivation and Personality, 1954)It seems that the necessary thing to do is not to fear mistakes, to plunge in, to do the best that one can, hoping to learn enough from blunders to correct them eventually.(Motivation and Personality, 1954)I suppose it is tempting, if the only tool you have is a hammer, to treat everything as if it were a nail.(The Psychology of Science: A Reconnaissance, 1966) On Self-Actualization Self-actualizing people have a deep feeling of identification, sympathy, and affection for human beings in general. They feel kinship and connection as if all people were members of a single family.(Motivation and Personality, 1954)Self-actualizing persons contact with reality is simply more direct. And along with this unfiltered, unmediated directness of their contact with reality comes also a vastly heightened ability to appreciate again and again, freshly and naively, the basic goods of life, with awe, pleasure, wonder, and even ecstasy, however, stale those experiences may have become for others.(Toward a Psychology of Being, 1968)Something of the sort has already been described for the self-actualizing person. Everything now comes of its own accord, pouring out, without will, effortlessly, purposelessly. He acts now totally and without deficiency, not homeostatically or need-reductively, not to avoid pain or displeasure or death, not for the sake of a goal further on in the futu re, not for any end other than itself. His behavior and experience become per se, and self-validating, end-behavior and end-experience, rather than means-behavior or means-experience.(Toward a Psychology of Being, 1968) Musicians must make music, artists must paint, poets must write if they are to be ultimately at peace with themselves. What human beings can be, they must be. They must be true to their own nature. This need we may call self-actualization.(Motivation and Personality, 1954) On Love I may say that (Being) love, in a profound but testable sense, creates the partner. it gives him a self-image, it gives him self-acceptance, a feeling of love-worthiness, all of which permit him to grow. It is a real question whether the full development of the human being is possible without it.(Toward a Psychology Being, 1968) On Peak Experiences The person in peak-experiences feels himself, more than other times, to be the responsible, active, creating center of his activities and of his perceptions. He feels more like a prime-mover, more self-determined (rather than caused, determined, helpless, dependent, passive, weak, bossed). He feels himself to be his own boss, fully responsible, fully volitional, with more free-will than at other times, master of his fate, an agent.(Toward a Psychology of Being, 1968Expression and communication in the peak–experiences tend often to become poetic, mythical, and rhapsodic as if this were the natural kind of language to express such states of being.(Toward a Psychology of Being, 1968) You can learn more about Abraham Maslow by reading this brief biography of his life, further explore his hierarchy of needs  and his concept of self-actualization. Source: Maslow, A. Motivation and Personality. 1954.   Maslow, A. The Psychology of Renaissance. 1966.   Maslow, A. Towards a Psychology of Being. 1968.

Learning Biometry and Statistics Personal Statement

Learning Biometry and Statistics - Personal Statement Example Over the years, I have been inspired to do an excellent job in my academic achievements and leadership. As a result, I received a 2210 on my SAT, and I received an 800 in Math II, 760 in Chemistry, and 750 in Biology on my SAT II. I have taken 5 AP exams include AP Calculus, AP statistics with 3 others this school year. Also, my GPA was 4.0, with a top 10% ranking in the most competitive school in New York City. Moreover, my interest in statistics has always been strong. In addition, I have had various experiences to help prepare me for a career in biometry and statistics including, but not limited to, helping people establish healthy lifestyles to obtaining social and scientific achievements. I love to study and perform research with statistical analysis. As a result, I completed a research project along with several of my friends using probabilistic modeling aimed at diminishing or removing atherosclerotic plaques in coronary arteries with robotic nanotechnology to improve heart function. During my past three summer vacations, I performed scientific research in Memorial Sloan-Kettering Cancer Center, New York. This summer, I worked at Weill Cornell Medical College at Cornell University. During that time, I grew passionate about data analysis using statistics.

Special interest tourism innovation package (marketing) Essay

Special interest tourism innovation package (marketing) - Essay Example The package will be a special offer on weekends where clients can get a 2-day body and mind treatment. On the first day, clients will receive transport through a luxurious, state-of-the-art limousine. Upon arrival, customers will undergo detoxifying treatment. Thereafter, they will be given healthy and nutritional drinks. All these activities will culminate into a luxurious and exquisite overnight stay. On the second day, customers get energising treatment, smoothing and transport back to their homes. The product package targets affluent members of society who work for long hours under high pressure environments. The product is supposed to bring comfort closer to them thus eliminating the need for taking long hour journeys to access this service. The package will cost approximately 350 pounds. The organisation is essentially a combination of various tourist attraction packages. (Barlon, 2006) It is basically a leisure spot with a calm ambience and serene environment. Its services fall under the following categories; Combining health and beauty; the organisation deals with important but neglected aspects of beauty. By offering people nutritional and healthy foods and drinks, they will be revitalising their body and mind. Detoxifying treatment is also a method that will accentuate one's beauty. Clients are given vegetables and fruits strictly. When the body gets rid of all toxic elements, then it is able to function normally. This positive reaction is displayed externally through glowing skin and a flat tummy. Therapy centres; the purpose of services offered under this section of the organisation is to make clients unwind and relax. It is a sort of past time activity. Other benefits that can be linked to this service include improved health since most of the activities will boost blood flow to the all parts of the body. Relaxation is quite important for people working in high stress environments. When the body is subjected to too much stress, it may react negatively. Some of the ways it could do this include increased blood pressure and overworking of the heart. Therapy provides a natural but sure way to ensure that one's body system revitalises and that they are able to function properly. Activities that fall under this section include hot stones therapy, reflexology and deep tissue message. Psychological remedies; the organisation also offers ways in which the mind can work better. The main service under this category is through yoga classes. Yoga helps clients get in touch with their spiritual side and also helps them to put focus back into their lives. This is administered through a yoga expert who conducts classes for interested parties. Idea generation Many Londoners rarely have time to travel outside the country. But this does not mean that they do not need to indulge in a little luxury. Most of them have the financial ability but may not have the time. (Barney, 1991) This package is meant to encourage local tourism. There is a need to make a package especially for locals. Tourism does not necessarily have to target people from other parts of the world. It can be tailored to suite local needs. A spa was specifically chosen for this business venture because many people in the region are getting more and more familiar with the product offering. It was seen that there are many hard working people in London. But there is a lot of hustle and bustle in the city.

Victoria’s Dirty Little Secret by Adam Lenhart Essay Example for Free

Victoria’s Dirty Little Secret by Adam Lenhart Essay Audience—whom are you telling about the ad? The audience to whom this position paper is directed would be to marketing students who are interested in what makes an ad successful and impactful. Purpose—why are you telling them about how the ad works? The purpose for informing people about the advertisement, as stated previously, is to use it as an example of successful advertisement for an audience of marketing students who are studying what marketing is and how to use it. I want to explain what is good about the ad and what successful methods and characteristics are utilized. Context—where, when, and how are you addressing them? (Imagine them reading this paper) If there was a manner in which to address individuals it would be by presenting the essay within the context of an academic textbook or journal, so that the students can use it in their own studies. Thesis—what overall point are you trying to make? (Use it as an example for great marketing. ) Please list the ad’s own audience, purpose, and appeals here. Advertising is an important aspect of any business, and in the case of this Victoria’s Secret advertisement it is obvious that the only way to inform the public about the company’s environmental obligations is to bring to light this aspect of their business practices to the public, the bad and the worse. By understanding what makes this an effective advertisement, those in the business of marketing can learn what makes an ad successful and influential. Organization—what points are you going to make and in what order? Why did you choose that order? (i. e. , why do you think this order will be most successful with your readers? ) 1. ) To introduce the ad 2. ) Explain what the ad means. 3. ) Explain what makes the ad effective in conveying its message. 4. ) Urge marketing students to understand what these types of ads are good for. I feel that this order will be most successful with my audience because it will lead them through the good points of the ad and show that what makes it successful and admirable as a form of this type of ad campaign. ROUGH DRAFT – VICTORIA’S DIRTY LITTLE SECRET by Adam Lenhart In marketing there are a number of ways that a message can be delivered to the public. In many advertisements, the goal of the marketing department is to sell a product, but in the case of some advertising campaigns the goal is to inform the public about the business practices of a particular corporation or company. In this form of advertising, a more over the top and bombastic approach is utilized to grab people’s attention. While some people will perform such lofty messages with little tact, there are those out there who are creative enough to present a clear message in an over the top manner that will shock people into confronting the truth of the message, and this is the key to the advertisement’s success. Such is the case with Forest Ethics’ campaign to awaken the public in regards to â€Å"Victoria’s Dirty Little Secret. † So what is â€Å"Victoria’s Dirty Little Secret? † Basically, the lingerie company Victoria’s Secrets publicizes its stock by way of a large catalogue that chronicles the multitude of clothing items that they offer for sale. Of course, the catalogue is printed on paper, a great deal of paper, as there are literally tens of thousands of catalogues printed every year. Since the production of paper requires the deforestation of rain forests, the purpose of Forest Ethics’ ad campaign is to raise public awareness by shocking the public with the true facts as to the devastation that the catalogue printing business is causing. The goal of the marketing campaign is therefore to cause the public to think logically and carefully about the business practices of Victoria’s Secret, not about their products. Ultimately, there needs to be a question asked in regards to whether or not this is a â€Å"great† ad. To answer that question, one must provide a twofold answer. First, is the ad great on an aesthetic level? Second, is the advertisement effective in bringing about the proper response that the ad is supposed to bring. Onto the first part: the ad is successful because it is creative, shocking and effectively delivers an expository message. In other words, it is very clear in what it seeks to present. If there was a negative to the ad, it would be that the ad is a bit too expository in its design, but similar ads targeting the cigarette makers were quite effective in terms of changing public opinion about smoking, so perhaps an overly expository message is not as bad as it would seem. As for the second part, the effectiveness of the ad is contingent on the personal feelings of those who see the ad. In other words, there will be certain people who just don’t care about deforestation. Oh well. There will be some people who will take the ad to heart and follow its directives, so to that degree, it can be a successful ad. In terms of what this means to marketing, this type of ad is an example of how strong advertising and shocking images can meld together. To a certain degree, the effectiveness of the manner in which the ad advocates change rests on the ability of the ad to force those who see it to confront their hypocrisy. That is to say, if a customer who has purchased a great deal of inventory from Victoria’s Secrets is an individual who espouses a platform of environmental advocacy, then the individual must make a decision as to whether or not actually commit to making a change in terms of supporting a business that is an â€Å"enemy of the state† as far as environmental disasters go, or to reverse one’s purchasing decisions as a means of convincing the power to be at Victoria’s Secret to reverse their policies and, perhaps, expand online catalogue distribution as opposed to the traditional paper method. This is the ad campaign’s goal and through their use of an informative ad with a photograph that immediately grabs the audience’s attention, they are successful in their goal. While the advertisement is a bit excessive in the manner in which it presents its subject matter and thematic concerns, it is a creative ad that can help sway opinion and drive people to action simply by presented a very bombastic message that is virtually impossible to ignore. In this type of informative advertising campaign, this is what is needed to make the campaign a success. FINAL DRAFT – VICTORIA’S DIRTY LITTLE SECRET by Adam Lenhart In marketing there are a number of ways that a message can be delivered to the public. In many advertisements, the goal of the marketing department is to sell a product, but in the case of some advertising campaigns the goal is to inform the public about the business practices of a particular corporation or company. There are a number of different methods in which a specific ideological message can be delivered. A manner of delivery that falls into the category of polite speech is, sadly often ignored. Because of this, bombastic, over the top approach is utilized to deliver the message. While certain individuals will present bombastic messages with no regard to tact, there are those who possess a faculty of creativity that allows them to present a clear message in an over the top manner that will shock people into confronting the truth of the message. Such is the case with Forest Ethics’ campaign to awaken the public in regards to â€Å"Victoria’s Dirty Little Secret. † So what is â€Å"Victoria’s Dirty Little Secret? † Basically, the lingerie company Victoria’s Secrets publicized its inventory by way of a large print catalogue that itemizes the multitude of clothing items that they offer for sale. Of course, the catalogue is printed on paper and there are literally tens of thousands of catalogues printed every year. Since the production of paper requires the deforestation of rain forests, the purpose of Forest Ethics’ ad campaign is to raise public awareness by shocking the public with the true facts as to the devastation that the catalogue printing business is causing. In this form of advertising, the goal is not to sell a product to the public but instead to make them aware about a certain aspect of the company’s business practices and â€Å"sell† them on the idea of protesting against it. The goal of the marketing campaign is therefore to cause the public to think logically and carefully about the business practices of Victoria’s Secret, not about their products Ultimately, there needs to be a clear examination as to whether or not this is an effective ad campaign. In short, is the ad a â€Å"great† ad? To answer that question, one must provide a twofold answer. First, is the ad great on an aesthetic level and secondly, is the advertisement effective in bringing about the proper response that the ad is supposed to bring. Much of the ad is effective in the way it parodies the classic 1970’s style sexist ads. It is effective in the way it throws those conventions out and takes what is supposed to be visually stimulating and turns it into a visual nightmare. Granted, it is a bit over the top, but it still manages to be effective. The ad is creative, shocking and effectively delivers an expository message. In other words, it is very clear in what it seeks to present. If there was a negative to the ad, it would be that the ad is a bit too expository in its design, but similar ads targeting the cigarette makers were quite effective in terms of changing public opinion about smoking, so perhaps an overly expository message is not as bad as it would seem. In terms of what this means to marketing, this type of ad is an example of how strong advertising and shocking images can meld together. As for the second part, the effectiveness of the ad is contingent on the personal feelings of those who see the ad. In other words, there will be certain people who put their personal purchasing freedoms above any political or environmental advocacy and have no real interest in the problems of deforestation. However, the ad will be successful if it reaches a decent segment of the population and is able to convert a portion or percentage of said demographic. To that degree, the ad can be extremely successful and therefore it becomes an example of good marketing of a concept or idea, as opposed to marketing a product. To a certain degree, the effectiveness of the manner in which the ad advocates change rests on the ability of the ad to force those who see it to confront their hypocrisy. That is to say, if a customer who has purchased a great deal of inventory from Victoria’s Secrets is an individual who is sympathetic to a platform that endorses environmental advocacy, then the individual must make a decision as to whether or not actually commit to revoke support for a business that is an â€Å"enemy of the state† as far as environmental disasters go, or to reverse one’s purchasing decisions as a means of convincing the power to be at Victoria’s Secret to reverse their policies and, perhaps, expand online catalogue distribution as opposed to the traditional paper method. Also, by publicly exposing the Victoria’s Secrets company the ability for consumers to claim plausible denial about the deforestations the company has been responsible for is greatly reduced if not outright eliminated. This is the ad campaign’s goal and through their use of an informative ad with a photograph that immediately grabs the audience’s attention, they are successful in their goal. While the advertisement is a bit excessive in the manner in which it presents its subject matter and thematic concerns, it is a creative ad that can help sway opinion and drive people to action simply by presented a very bombastic message that is virtually impossible to ignore. In this type of informative advertising campaign, this is what is needed to make the campaign a success. If the actions of the public are changed by the message that the ad conveys then the advertisting campaign has accomplished its goal.

How did King George III lose his 13 American Colonies? Essay -- essays

  Ã‚  Ã‚  Ã‚  Ã‚  There is a common misconception that the sole cause of the American Revolutionary War was the taxes imposed on the colonies by Britain. If a closer look is taken at the history of the Americas, however, it is easy to see that idea of freedom had been pulsing through the colonies for years. Just how did His Majesty King George III lose his American colonies? The answer is a chain of events stringing from the French and Indian war to the day George Washington handed over his troops to the Continental Congress, officially ending the War for Independence.   Ã‚  Ã‚  Ã‚  Ã‚  Before the French and Indian War, Britain had used a system of Salutary Neglect with the colonies, giving them a sense of freedom. While Britain still acknowledged the colonies, and the colonists remained loyal to the crown, the colonies were generally left to govern themselves. After the French and Indian War, however, King George III saw in his colonies a way to capitalize. Britain was in a post-war economic depression, and needed a source of income (Stamp Act). The colonies provided a perfect answer. They had set up their own systems of trade and manufacturing during the times of salutary neglect, and were becoming increasingly self sufficient. In order to obtain some of the colonists’ finances, Britain began to pass a series of taxes.   Ã‚  Ã‚  Ã‚  Ã‚  The Stamp Act was passed in 1765, and placed a tax on any papered goods that were going into the colonies from Britain. This included newspapers, pamphlets, and playing cards, just to name a few (Stamp Act).The colonists had been so accustomed to their freedom from the crown at this point, that they were enraged. The relationship between the Mother country and the colonies did not get much better with the instatement of the Townshend Acts of 1767. These acts passed taxes on every day goods that the colonists needed, such as lead, tea, glass and paint(Townshend Acts). By this point, the colonists were beginning to question Britain’s motives towards them. They believed they were being treated like slaves and being used solely for the economic growth of Britain. One night, in 1773, the colonists rebelled against these taxes on their tea. A group of men dressed as Native Americans boarded a ship at Boston Harbor and unloaded three vessels of taxed tea (Boston Tea Party). This event, known a... ...ish army needed was, at best, 6 months away.   Ã‚  Ã‚  Ã‚  Ã‚  The American Revolutionary War officially ended in 1783 with the signing of the Treaty of Paris. Shortly thereafter, General Washington surrendered his troops to the Continental Congress. The Americans had won their independence, much to the dismay of the British crown. King George III lost his American colonies due to a number of reasons. The responsibility of the American Revolution and King George III’s loss of his colonies cannot be placed on one specific event, but rather a build-up of tensions over the years causing the idea of freedom to ring through the colonies and drive them to make the United States of American a free country ‘with liberty and justice for all.’ Works Cited â€Å"Boston Tea Party.† Columbia University Press. 11 June 2005. â€Å"Encyclopedia: Saratoga, Battles of.† Funk and Wagnalls New Encyclopedia. 2005. June   Ã‚  Ã‚  Ã‚  Ã‚  12, 2005. â€Å"Intolerable Acts.† Columbia University Press. 11 June 2005. â€Å"Stamp Act of 1765.† GNU Free Documentation. 12 June 2005.   Ã‚  Ã‚  Ã‚  Ã‚   â€Å"Townshend Acts.† GNU Free Documentation. 12 June 2005.

Cost of Goods Checkpoint Essay

A multi-step income statement for a trading business highlights the fact that between 40% and 60% of revenue from sales is accounted for as the cost of goods sold. The cost of goods attributed to a company’s products is expensed as the company sells these goods. There are several ways to calculate COGS but one of the more basic ways is to start with the beginning inventory for the period and add the total amount of purchases made during the period then deducting the ending inventory. (According to Kimmel, Weygandt, and Kieso), cost of goods sold is found by taking the cost of goods available for sale (beginning merchandise inventory + net purchase), less the ending merchandise inventory (p. 244). In a wholesale or retail trading business, merchandise held for resale in the normal course of business is the largest asset owned by the organization. For this reason it is vital that accurate up-to-date records be maintained when goods are acquired and inventories taken. Finished goods and or merchandise makes up cost of goods sold. There are two classifications of inventory: merchandiser or manufacturer. In a merchandiser company inventory consists of many items all different. Whereas, a manufacturer, some inventory may not be ready (Kimmel, Weygandt, & Kieso, p. 282). Examples of items that make up cost of goods include; produce, clothing, electronics, items that can be resold from manufacture to a company to the customer. This means when the business acquires a finished product, the cost of the product goes into an inventory asset account. The customer will then purchase the product, finished good, the business transfers the cost of the product from the inventory asset account to the cost of goods sold expense account because the product is no longer in the business’s inventory (Kimmel, Weygandt, & Kieso, p. 282). References Kimmel, P. D. , Weygandt, J. J. , & Kieso, D. E. (2011). Financial accounting: Tools for business decision making (6th ed. ). Retrieved from The University of Phoenix eBook Collection database